The tradition & historical record
3 min read · 2 sourcesThe MTV Awards (known as TRL Awards from 2006 to 2012) were established in 2006 by MTV Italy, awarded to the most popular artists and music videos in Italy. Originally an annual event for the most requested videos and artists on Total Request Live, from 2013 the MTV Awards reflect what MTV Italian viewers consider the best in music, cinema and fashion. From 2006 to 2010 the show changed its host city every year, and from 2011 to 2016 was set in Florence before moving to Rome in 2017. The awards are presented annually and broadcast live on MTV Italy, and online. 1
2006
First Lady: Avril Lavigne Man of the Year: Lee Ryan Best Group: t.A.T.u. Best New Artist: Hilary Duff Best Number #1: Lee Ryan - "Army of Lovers" Best "Verrei ma non posso": Cast O.C. Best Cry Award: Jesse McCartney Best Riempi-Piazza: Gemelli DiVersi Best TRL City: Milan Best Funny Moment: Bloodhound Gang Italians Do It Better: Negramaro Miglior Cartellone: Most artistic 1
2007
First Lady: Hilary Duff Man of the Year: Tiziano Ferro Best Band: My Chemical Romance Best New Artist: Thirty Seconds to Mars Best Number #1: Finley "Diventerai una star" Best Cry Award: Finley Best Riempi-Piazza: Tiziano Ferro Italians Do It Better: Finley Best Movie: Notte prima degli esami – Oggi Best Live Moment: Zero Assoluto (in Siracusa) Best TRL History: Nek 1
2008
Despite the other editions of the TRL Awards that were hosted in Milan, for this year the show was broadcast from Naples. 1
First Lady: Avril Lavigne Man of the Year: Tiziano Ferro Best Band: Tokio Hotel Best Cartello: Matteo, Mattia, Francesca & Lorenzo – Florence Thirty Seconds to Mars Best New Artist: Sonohra Best Riempi-Piazza: Finley Best Movie: Come tu mi vuoi Best Blockbuster's Couple: Michelle Hunziker and Fabio De Luigi Best TRL History: Max Pezzali Best Number One: Tokio Hotel – "Monsoon" 1
2009
This year the show was broadcast from Trieste. 1
First Lady: Hilary Duff Man Of The Year: Marco Carta Best Band: Lost Best Riempi-Piazza: Sonohra Best Cartello: Jonas Brothers Italians Do It Better: Gemelli Diversi Best Movie: Twilight Best Number One Of The Year: Marco Carta – "La forza mia" Best TRL History: Cesare Cremonini Best New Artist Presented By MTV Pulse: dARI Best Event In Milan: Jonas Brothers Playlist Generation: #1 Thirty Seconds to Mars – "A Beautiful Lie" 1
2010
For the fifth edition, the show was broadcast from Genoa. 1
Best New Generation: Broken Heart College Best International Act: Justin Bieber Best Look: dARI Best Movie: Avatar Best Fan Club: Lost My TRL Best Video: Valerio Scanu – "Per tutte le volte che..." Best TRL History: J Ax MTV First Lady: Malika Ayane MTV Man of the Year: Marco Mengoni MTV Best Band: Muse 1
The text above is adapted from the Wikipedia article “MTV Italian Music Awards”, available under the Creative Commons Attribution-ShareAlike 4.0 licence. 1
TRL Awards is recorded in open cultural data. The structured record cited below does not describe the practice, and this entry has not yet been reviewed by a person familiar with the tradition. 2
The source record links this tradition to 1 external register, which can be verified through the citation. 2